“How do I obtain more leads for my business?” is this week’s burning question from our Powerhouse Speakers event. This is a fantastic question, but when we discuss leads, we must also discuss how to convert leads into sales, because leads are not sales. You can have all the leads in the
world, but they won’t help you develop your business unless you turn them into
sales. So many people attend networking events or obtain lead lists and then
fail to follow up. Do you want to know why this is happening? I don’t feel
So, how do you feel about yourself? That’s the first thing we want you to do
for yourself: make sure you’re comfortable receiving. You must enjoy receiving
payment for the services you provide. If you don’t feel worthy, you aren’t
ready to sell and must first address this. We’re not going to talk about
worthiness this week, but it’s worth mentioning when we talk about drawing
leads…and making sales in your business.
Why Do People Make Decisions?
What drives us to succeed in whatever we do? There are two basic motivations
for people to accomplish what they do: pain or desire. The pain appears to be a
problem that has to be solved. “What’s In It for Me?” is a question
that your potential clients must be able to answer. (WIIFM) People are
uninterested in what you do or how you do it. They’re curious as to how you can
assist them. What kind of issue do you deal with? What are the desires that you
can fulfill? What can you do to assist them in improving their lives? When you
understand how to communicate this to your leads, you’ll find it much easier to
convert them into clients or customers.
People aren’t interested in your company or program; instead, they want to
know how to solve an issue or fulfill a need. Make sure your message is crystal
clear – explain to them exactly what problem you can solve and how
collaborating with you will make their lives better, easier, healthier, or more
enjoyable. Let them know you care about their problems or objectives, and that
you are prepared to assist them in achieving their goals.
Offer A Lead Magnet
We discussed how to transition our programs from FREE to FEE a few weeks
ago. A lead magnet is a free offer designed to entice people to engage with you
by attracting them to you like a magnet. A webinar, an ebook or pamphlet, a Top
Ten List, a recording of meditation, or visualization, to mention a few, are
all great lead magnets. Make whatever decisions feel right for you and your
company. If you’re selling a tangible item, consider giving away a sample or a
You want to provide them something for free in exchange for their name being
added to your database, so you can assist them in becoming a client.
“OK, Wagah, how long till I get paid?” you might wonder. Here’s where
you’ll have to put in the most effort: in developing relationships. Between
your free offer and selling them a paid program or product, take your time. It
scares potential clients away when you hurry into selling to them without first
creating a relationship. Continue to develop a solid basis to earn their trust.
Remember how I said you should build on concrete rather than sand? Because
they haven’t formed a trusting relationship with you yet, if you have a weak,
soft base, they will fall off as soon as you start charging. Always remember
that even if someone doesn’t wind up working with you, the relationship is
still valuable: you’ll be the one they call if they have a friend or family
member who needs your assistance.
Spend time cultivating the relationship and laying that solid foundation.
When you give them your paid program or product, they will be far more likely
to respond “YES!” since you have gained their trust. Take a look at
how frequently we communicate with you, as well as all of the free resources we
provide on our site for everyone — video content, blogs, and programs… Before
we work together on a deeper level for a charge, we want you to feel completely
at ease and confident.
You’re not just a customer; you’re part of our tribe, and that means
everything to us. We want to build a great relationship with you since we truly
care about providing excellent service to you. And we’re sure you want to
provide the saree level of service to your clients, otherwise, you wouldn’t be
here learning from me.
We are honored to have you as a member of my tribe, and we look forward to
hearing from you. Our conversations and connections are what nourish our
spirit, and seeing you thrive brings me so much delight! Please share your #BOL
(Breakthrough Out Loud) with us and the rest of the community. Tell us how you
plan to put this information to use. What methods will you use to generate lead
magnets? We’d like to know! We adore you and have faith in your abilities. In
all you do, We want you to be prosperous and bountiful.
Email us & will send you magic 100% guarantee on ROI
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